| CUSTOMER SATISFACTION SURVEY SAMPLE REPORT |
| Report Index |
| How did you first learn about our [Product/Service]? | |
| Please select the store where you purchased the [Product/Service]: | |
| Were our sales people helpful enough? | |
| Please select the main [Product/Service] benefits that influenced you purchase decision: | |
| Please indicate you level of safisfaction with the [Product/Service] in the following areas: | |
| How do you feel about our [Product/Service] in general? | |
| Would you recommend the [Company] and its [Product/Service] to your friend, relative or colleague? | |
| Please enter any additional comments or ideas you would like to share with us: | |
| Would you like our customer care group to contact you personally? | |
| What is your ethnic or cultural background? | |
| Your gender is: | |
| Please select your age: |
| How did you first learn about our [Product/Service]? | Response percent | Response total | ||
|---|---|---|---|---|
| TV | 10% | 3 | ||
| Newspaper | 6.7% | 2 | ||
| Radio | 10% | 3 | ||
| Internet | 53.3% | 16 | ||
| From a friend/relative | 16.7% | 5 | ||
| Other | 3.3% | 1 | ||
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| Please select the store where you purchased the [Product/Service]: | Response percent | Response total | ||
|---|---|---|---|---|
| Store 1 | 26.7% | 8 | ||
| Store 2 | 43.3% | 13 | ||
| Store 3 | 23.3% | 7 | ||
| N/A | 6.7% | 2 | ||
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| Were our sales people helpful enough? | Response percent | Response total | ||
|---|---|---|---|---|
| Yes | 63.3% | 19 | ||
| No | 26.7% | 8 | ||
| Other | 10% | 3 | ||
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| Please select the main [Product/Service] benefits that influenced you purchase decision: | Response percent | Response total | ||
|---|---|---|---|---|
| [benefit 1] | 46.7% | 14 | ||
| [benefit 2] | 36.7% | 11 | ||
| [benefit 3] | 53.3% | 16 | ||
| [benefit 4] | 36.7% | 11 | ||
| [benefit 5] | 33.3% | 10 | ||
| Other | 16.7% | 5 | ||
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| Please indicate you level of safisfaction with the [Product/Service] in the following areas: |
| Very satisfied | Satisfied | Neutral | Dissatisfied | Very dissatisfied |
| Response total | ||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value for the price | 40% (12) | 33.3% (10) | 13.3% (4) | 10% (3) | 3.3% (1) | 30 | ||||||||||||||||
| Quality | 48.3% (14) | 31% (9) | 13.8% (4) | 6.9% (2) | 0% (0) | 29 | ||||||||||||||||
| Ease of use | 20% (6) | 36.7% (11) | 36.7% (11) | 6.7% (2) | 0% (0) | 30 | ||||||||||||||||
| After-sale support | 20% (6) | 30% (9) | 36.7% (11) | 6.7% (2) | 6.7% (2) | 30 | ||||||||||||||||
| [area 1] | 20% (5) | 40% (10) | 28% (7) | 12% (3) | 0% (0) | 25 | ||||||||||||||||
| [area 2] | 20.8% (5) | 33.3% (8) | 37.5% (9) | 0% (0) | 8.3% (2) | 24 |
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| How do you feel about our [Product/Service] in general? | Response percent | Response total | ||
|---|---|---|---|---|
| Satisfied | 60% | 18 | ||
| Neutral | 36.7% | 11 | ||
| Not satisfied | 3.3% | 1 | ||
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| Would you recommend the [Company] and its [Product/Service] to your friend, relative or colleague? | Response percent | Response total | ||
|---|---|---|---|---|
| Yes | 63.3% | 19 | ||
| No | 23.3% | 7 | ||
| Other | 13.3% | 4 | ||
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| Please enter any additional comments or ideas you would like to share with us: | Response total | |||
|---|---|---|---|---|
| 14 | ||||
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| Would you like our customer care group to contact you personally? | Response percent | Response total | ||
|---|---|---|---|---|
| Yes | 33.3% | 10 | ||
| No | 66.7% | 20 | ||
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| What is your ethnic or cultural background? | Response percent | Response total | ||
|---|---|---|---|---|
| European | 46.7% | 14 | ||
| Latino | 13.3% | 4 | ||
| African-American | 3.3% | 1 | ||
| Asian | 6.7% | 2 | ||
| Native American | 10% | 3 | ||
| I prefer not to tell | 20% | 6 | ||
| Other | 0% | 0 | ||
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| Your gender is: | Response percent | Response total | ||
|---|---|---|---|---|
| Male | 50% | 15 | ||
| Female | 36.7% | 11 | ||
| I prefer not to tell | 13.3% | 4 | ||
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| Please select your age: | Response percent | Response total | ||
|---|---|---|---|---|
| 13 years or younger | 0% | 0 | ||
| 13-21 years | 10.7% | 3 | ||
| 21-25 years | 17.9% | 5 | ||
| 25-35 years | 39.3% | 11 | ||
| 35-50 years | 25% | 7 | ||
| 50-65 years | 3.6% | 1 | ||
| 65 years or older | 3.6% | 1 | ||
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